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Boardwalk Supports Pasig River Run

  • Posted on December 1, 2011 at 8:15 pm

Boardwalk does its share for a beautiful world by supporting the Pasig River Run held last November 20, 2011. A field of 87,000-strong assembled at the Mall of Asia to support what became the biggest advocacy run ever, A Run for the Pasig River.

With the leadership of the ABS-CBN Foundation, the event promoted a safe and clean Pasig River and aims to bring back its former glory. The goal of this public-spirited undertaking is to raise funds, and to create awareness about what needs to be done until the river is clean. Here are some photos from the event.

Spotted: Job Gayta. The live mannequin we dressed during Boardwalk’s Eat.Play.Blog event.

More than a fashion/clothing company, Boardwalk presses on as it goes beyond this run and continue helping ABS-CBN Foundation in its quest to revitalize the Pasig River.  Wouldn’t it be fad if other brands follow suit?

As consumers who actually need to shop especially this gift giving season, I’d say it is always best to patronize those who are into this kinds of advocacy. It does not just make shopping guilt free but we are actually, in essence supporting the cause of the brand. Sure, there are a handful of choices out there.

Boardwalk’s Eat.Play.Blog. Bloggers’ Forum

  • Posted on November 15, 2011 at 1:07 pm

Although I have heard about the Boardwalk brand some years ago, it was only last week that I had the privilege to have a closer look at what it is beyond what I formerly thought of as just some random MLM clothing company business. Sure, I did have an inkling that it has made quite a name for itself since it was launched given that they have big time endorsers that I now see on highway billboards – Kris Aquino, Derek Ramsey, to name a few. But being pro-active in doing their share in preserving the environment as they do their thing is something else altogether.

Boardwalk Business Ventures, Inc. supports 11.20.2011 A Run For The Pasig River. This is spearheaded by the ABS-CBN Foundation, an event that promotes a safe and clean Pasig River and aims to bring back its former glory. You might want to register for the upcoming event – Run for the Pasig River.

Last week, held at Ming’s Restaurant in Ortigas was Boardwalk’s First Blogger’s Forum and Kikay Corner was one of the few bloggers who were invited. Aside from learning about Boardwalk’s advocacy run for Pasig River, they also discussed how the business works and the fun of being a personal shopper.