UNIQLO announced last October 16, 2012 in Tokyo, Japan, the launch of “Clothes for Smiles,” a program developed in collaboration with professional tennis player and UNIQLO Global Brand Ambassador Novak Djokovic. Through this initiative, the company will establish a U.S. $10 million* fund and use it to bring smiles to kids all over the world, nurturing their dreams and giving them the tools to build a better and brighter future. The fund will be established from the sale of HEATTECH and Ultra Light Down items during the 2012 fall/winter season.
“Clothes for Smiles” will be comprised of two programs, at U.S. $5 million* each. One program will accept ideas from around the world to give children a better tomorrow, and the second will be an initiative to provide support to programs aimed at improving children’s education, through a global alliance agreement signed between UNICEF (United Nations Children’s Fund) and Fast Retailing. (more…)